• Lures, Tackle

    New Sugapen colours

    The Sugapen is one of the most popular surface lures on the market today, and it comes in sizes that cater for both estuary and offshore fishing. Now the range has recently been expanded to include sizes from 58mm through to 120mm, which gives the lure enormous versatility. Bassday has also expanded the colour range, and…

  • Lures, Tackle

    Sugar Deep 90 Floating Boost

    The Sugar Deep 90 Floating Boost has the same profile as the Sugar Deep 90 Barra Tuned, but incorporates an innovative slide system to cast further and more accurately. Unlike the Sugar Deep 70 and 90, it is also a floating rather than a suspending lure. The unique weight system uses a sliding tungsten weight on…

  • Lures, Tackle

    Bassday Sugapen 120

    The iconic Bassday Sugapen family has been expanded with a new larger 120mm model. It’s perfect for larger estuary fish as well as the offshore species. The 120 has all the fantastic attributes of the hugely popular 70mm and 95mm models. This new bigger brother has excellent casting distance, thanks largely to its slimline profile which…

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