• Lures, Tackle

    Shadow Rap 3X

    The Rapala Shadow Rap has received an Australian upgrade. No other fishery demands more of its equipment, and anglers fishing for iconic species like barra demand a lure that can be fished straight out of the packet with no upgrades needed. The new Rapala Shadow Rap 3X and Shadow Rap Shad 3X feature upgraded VMC Coastal…

  • Lures, Tackle

    Storm RIP Seeker Jerk

    The big bait trend is showing no signs of slowing down anytime soon. Anglers chasing XOS Murray cod and barramundi for the past few seasons have been living the ‘bigger is better’ lifestyle to the extreme. This year, international lure brand Storm will unveil two new big baits aimed at Murray cod and barramundi in…

  • Lures, Tackle

    Rapala XRap Magnum 40

    Monsters lurk in the deep, and now you’re going to have a new lure that will go down there and meet them face to face, as Rapala introduce the XRap Magnum 40 to their incredibly popular XRMAG range of high speed trolling minnows. If you’ve ever thrown some lures behind the boat looking for a mackerel,…

  • Lures

    Rapala Husky Magnum 25

    There’s something about trolling out in the deep blue for speedsters like mackerel, tuna and wahoo. There’s also few lure companies more versed in the technique than Rapala. Now Rapala is extending its line of Husky Magnum trolling lures by introducing the Husky Magnum 25. A larger version of the Husky Magnum 15, the new…

  • Lures

    Williamson Soft Tremor

    A lure brand that’s synonymous with offshore fishing, Williamson is looking to extend the soft vibe category into the deep blue. Their new, oversized soft plastic vibration-style bait, called the Soft Tremor, is suitable for trolling for finicky pelagic species such as southern bluefin tuna. Measuring 160mm and weighing a hefty 165g, the Williamson Soft…

  • Lures, Videos

    Storm Arashi Vibe

    Storm have raised the bar in the vibe market, with the new Arashi Vibe. Sporting a very handy moving tow point, where the tow point can slide depending on the lure’s movement, this vibe is incredibly versatile. Being so versatile, they are perfect for both vertical jigging and casting applications. They give off fantastic vibrations…

  • Lures

    X-Rap Twitchin’ Mullet

    Perfectly profiling the size and action of a vulnerable baitfish, the Twitchin’ Mullet measures 8cm, weighs 13g and its subtle, relaxed side to side action is designed to perform a wide twitching ‘walk-the-dog’ swimming movement on a steady retrieve. Alternatively, the slow sink rate allows the lure to glide deep into pockets of structure where predators…

  • Lures, Videos

    Storm R.I.P Rigger

    Storm’s range of hard and soft baits has come a long way in the previous few years, and their R.I.P series is particularly popular with barramundi and cod anglers all over the country. Now, Storm is releasing their newest product, developed for rigging their R.I.P series baits and any other large profile soft bait. The…

2016 AFTA Trade Show

Check out these videos to go behind the scenes at the 2016 AFTA Tackle Trade Show – the premier event in the tackle industry calendar!


Episode 1

Episode 2

Episode 3

Episode 4

Episode 5

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