• Lures, Tackle

    Black Magic Flipper Jigs

    Black Magic has added the exciting slow pitch Flipper jig to their range.  Their original design stands out with a dramatic spoon-like scoop on one side of the jig.  They fall with a wide and sweeping side-to-side flutter and retrieve with a large darting action, giving them a strong visual presence which will be attractive…

  • Lures, Tackle

    Black Magic BMax colours

    Black Magic has updated their range of bibbed BMax lures by adding five new colours. For those who haven’t tried one, the BMax 60 is designed as a subsurface lure ideal for numerous freshwater and estuarine species across Australia. This lure measures 60mm long, is an ideal weight for casting, and is perfect for both spinning…

  • Lures, Tackle

    Black Magic Enticer colours

    Black Magic’s very popular range of Enticer spinners has been expanded with some new additions. There are now seven colour options to choose from in either a 7g or 12g weight, and the two newest colours are called ‘carp’ and ‘red belly’. Black Magic Enticers feature startlingly lifelike finishes, which imitate a number of juvenile fish…

  • Lures, Tackle

    New 9cm Squidly Rigs

    Black Magic’s range of Squidly rigs have proven to be very effective on deepwater denizens off the shelf, and on big snapper as well. Now a smaller size squid (9cm) has been added to offer anglers a wider range of species to target with this popular rig. Great for both casting and jigging, the 9cm Squidly…

  • Lures, Tackle

    New Flutter Jig colours

    Black Magic’s Flutter Jigs are designed to create a fluttering effect when dropping and retrieving, and are built with high-quality components to ensure anglers are getting the most bang for their buck. Now Black Magic has introduced two new colours to the range that are sure to turn on the predatory instincts of many species. The…

  • Hooks, Lures, Tackle

    Super Lumo Snapper Snatcher

    Black Magic Snapper Snatcher flasher rigs have landed some serious fish over the years, and it’s not by luck. Australian anglers continue to swear by their quality, and constantly send Black Magic great fish photos and feedback. Now the range has been further improved with the exciting new super lumo colour. This new rig is tied…

  • Accessories, Line, Tackle

    Black Magic Leader Feeder

    The Black Magic Leader Feeder is back by popular demand. This quality leader dispenser holds up to five spools of Black Magic monofilament or fluorocarbon leader material. It is convenient to use, minimises tangles, features high quality stainless-steel feed holes and a clear pocket so you can label your choice of line weights. Strong and durable,…

  • Line, Tackle

    Black Magic Supple Trace

    Black Magic Tackle has added two new line weights to their range of Supple Trace: 30lb (13kg) and 50lb (23kg). The premium leader is recognised in many countries around the world and manufactured from Japanese copolymers, extruded to the specifications of Black Magic Tackle. This ultra-clear product features high abrasion resistance, good knot strength and low…

  • Lures, Tackle

    Black Magic Soft Head lures

    It’s commonly believed that if a marlin misses the lure on its first strike, it is far more likely to make a second strike if the lure head is made of a softer material, rather than a harder resin. That’s where Black Magic’s new ‘soft head’ technology comes in. The first of the Black Magic Soft…

2016 AFTA Trade Show

Check out these videos to go behind the scenes at the 2016 AFTA Tackle Trade Show – the premier event in the tackle industry calendar!

AFTA Show

Episode 1

Episode 2

Episode 3

Episode 4

Episode 5

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