Australian lure company Jollip Lures has refined its Jaboa 55 diving crankbait, which is designed primarily for bass and yellow belly. “This lure has evolved significantly since its initial design, and we have added saltwater colours to the range with a narrower bib and beefed up trebles,” said designer Joey Urquhart. “The deeper bib dives to…
Maria have an extensive range of floating and sinking stickbaits, but the new Rerise adds another dimension to the line-up. This new concept lure measures 130mm long, weighs 70g and can search deep areas normal minnows can’t reach. It sinks at one second per metre, allowing the angler to fish any level of the water column…
Yamashita have released a new colour range in their top-of-the-line K series of squid jigs. The K body is tuned to have the best stable sinking posture, and it excels in rough conditions where other jigs struggle to maintain a stable fall. Features of the Egi Oh Q K include the Hydro Fin (attached at the…
SWL Distributions is proud to bring SFT. SFT is an exciting range of lures and fishing tackle where quality and toughness go hand in hand. SFT lures are built to withstand the toughest offshore species, with a range suited for the offshore anglers chasing GTs, Tuna, kingfish, billfish and more. They also do a finesse range…
The new Lazer 60g is a must-have lure in every serious angler’s tackle box. This new size Lazer was designed for beach and rock fishers who like to cast long in search of the likes of tailor and Australian salmon. Lazer Lures have been proudly making lures in Australia since 1978. All Lazers are fitted with…
JM Gillies is celebrating its 90th Anniversary this year, and to mark the occasion they have been releasing special limited edition versions of some of their most popular lures. The latest lure to get the special 90th Anniversary treatment is the Saury. Limited edition, hand carved Saury lures are now available from participating stores for a…
Lures are becoming increasingly lifelike, and they don’t come much more lifelike than this! The LIVETARGET Hollow Body Mullet features one of the most a realistic profiles and life-like colour patterns available anywhere. Its versatile swimming action makes it exceptionally easy to use. The angler can ‘walk-the-dog’ with ease, or simply skip it across the surface…
Australian lure company Halco has been manufacturing lures in Western Australian since 1950. Their range of products include iconic lures like the RMG Scorpion, Halco Laser Pro, Twisty and many more. There would be a Halco lure in most keen anglers’ tackle boxes. After many years of being at the forefront of hardbody lure design, Halco…
Prawns are a staple for feeding fish in all depths of water, and it makes sense that the Atomic Semi Hardz range adds a colour already present in the iconic Atomic Hardz range. Tims Prawn, a shrimp pattern, quickly became a go-to for anglers all over the country when it was introduced in the Hardz…
Black Magic has added the exciting slow pitch Flipper jig to their range. Their original design stands out with a dramatic spoon-like scoop on one side of the jig. They fall with a wide and sweeping side-to-side flutter and retrieve with a large darting action, giving them a strong visual presence which will be attractive…
